Marketing

"Marketing is too important to be left to he marketing department" - David Packard

“Marketing.” Or, “the sweet science,” as I like to call it. This wonderful world of research, and trial, and error, and error, and success…and error! However, what does this word mean to the vast world of “normals?”{Otherwise known as, “the consumer” [suckers] (kidding)} Is it Guy Fieri, telling us we will be “Rock Star” (not “Rock Stars.” Rock Star…) if we purchase his new line of flip-flop shaped, hot rod colored spatulas? Is it a cardboard cutout of Oscar the Grouch eating Miracle Whip, by itself? Is it your cousin Carl telling you that you really should try Taco Bell’s new BACON BLASTED Doritos Locos Tacos with Cotton Candy Fire sauze (the way Taco Bell imagines “sauce” is spelled in Spanish)? AH! It must be killing you to know the truth!
And the truth is…it’s all of those things. And So. Much. More.
This stuff is great for getting college students, and “post-teens” to buy your food…at four o’clock in the morning. However, how does “marketing” apply to the Market Church?
This is the best thing about our TMC marketing…IT’S ALL ABOUT YOU! (The way marketing should be)
Our leaders, our pastor, our congregation – are our marketers! And this has essentially been our “marketing strategy,” for a lack of better term. We are not looking for people to simply buy what we are selling, to invest in us. We want you to “proverbially” buy into what we are selling, and in turn, invest in you!

We are not concerning ourselves with spreadsheets, or perfect formulas, or test groups. It is all about human capital! Making it known, to everyone, that if you are willing to invest your time in us, we will invest our time and love in you. We will grow you, and grow with you, in hopes that you will spread the love around. Marketing! The sweetest science! And what an adventure to share it with our awesome Old Market community? Right?!
Right.

So, I hope this helps to show that you are more than just consumers to us on the Marketing Team (and to TMC, in general). We need all of you. Thank you for being the “sauze” to our BACON BLASTED Tacos. You are family, and you are awesome, and that’s not the “marketing” talking.

If you're interested in helping with with the Marketing Team or monthly fliering at TMC, please e-mail Zach at zachisshort@gmail.com

Love,
Zach Short
TMC Marketing Team